Death, taxes and the internet

“Members Want More With Faster-Paced Technology” By Gregory Florez (Fitness Business Pro Magazine, Dec 2008, FitnessBusinesspro.com). Kudos to Mr Floroz! He gets it!! And he’s willing to share it!!! This brief article is jam packed with strokes of pull quote genius but let’s serve up this teaser: Regardless of your philosophical leanings on this subject, […]

It’s not the 20th century anymore

“New Business in the Network of Everything” an interview of Andy Mulholland (Consulting Mag, November / December 2008). The interview is essentially part of promoting Mr. Mulholland’s new book “Mesh Collaboration.”  Here’s a piece that should inspire you to pursue this one in full. What you really need to do is find the four people […]

Generation Ecko

“The It Factor – Interview with Marc Ecko” by with NY Report Editor-in-Chief Rob Levin (New York Enterprise Report Magazine, December 2008). From college drop out to international brand icon and still going strong. Entertaining as well as enlightening. Read on.

The perfect gift: Words That Work

Now that it’s available in paperback there’s no excuse not to pick up “Words That Work (It’s not what you say, it’s what people hear)” by Dr Frank Luntz. Chapter 1 is a contemporary biz classic. While Dr Luntz’s primary theme of “It’s not what you say, it’s what people hear” might not be rocket […]

Runnin’ with the big tweet dogs

“Tweet Your Message to a Larger Audience with Hashtags” by Darren Rowse (TwiTip.com, 6 December 2008). For those looking to up their Twitter game, here’s a quick read that packs a deadly word for word punch.

Survey says… (Too often, nothing) – Follow up

“Hope Rising” by Computer World editor Don Tennant (Computer World Magazine, November 2008). A couple weeks back there was a post about this editorial as well as AU email into Mr. Tennant. And here is the edited version that appeared in the 8 December 2008 print issue. Unfortunately, it doesn’t seem to be available online […]

Service is in the eye of the beholder – Part 1

A quick follow up to the letter submitted to CRM Mag as inspired by “Self-Service Is Just Less-Than-Full Service” by Lior Arussy. Good news! The editors decided it was worthy of their print version, as well as posting it on their web site.  To read it please click here.