If the CIO fits then wear it

“How to Successfully Market IT” By Susan Cramm and “How CIOs Can Best Influence Stakeholders” from the CIO Executive Council (CIO Mag, 1 April 2009, CIO.com)

Now before anyone jumps to conclusions such as, “Why should I read all this CIO stuff? I’m not a CIO.” Well, either are we – but that doesn’t mean we can’t all gain something by thinking like one. IT divisions are  often (ideally) set up to run like independent companies and in adding value and serving customers, etc. there are themes (read: best practices) that exist beyond type of industry, size of company, etc. When you read these two quickies just replace CIO with business owner and IT with the name of your company.  The odds are good that you’ll be happy to be thinking like a CIO.

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