Time for a tune-up

“New Leader Overhauls Ford Foundation” by Stephanie Strom (New York Times, 13 April 2009).  The Ford Foundation is $11 billion strong and actually the second-largest foundation in the country after the Gates Foundation. On one hand this is pseudo feel-good story. On the other it’s another lesson in the need for ongoing analysis, evolution, and marketing. Stand still and the guy / gal / company / foundation behind you will run you down. Ford would know.

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