Two of the sides to the CRM story

Whether your CRM aspirations are for 1 or 1,000, these two views will provide some valuable insights:

“CRM on the Cheap: Five Strategies That Really Work” By David Taber (CIO Magazine, May 2009)

“CRM On The Cheap: 5 Strategies That Backfire ” By David Taber (CIO Magazine, May 2009)

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