Coke adds choice to life – Another perspective

“Global CIO: Six Lessons CIOs Must Learn From Coke’s Dazzling Innovation” by Bob Evans (Information Week, 22 June 2009). A couple weeks ago we did a  post about Coke’s new drink dispenser called Freestyle. Mr. Evans celebrates Coke’s innovation but approaches it from a different perspective, that of the CIO.

The bottom line is that this effort took management commitment, getting the right team together, and then teamwork within that group. Very simple. Very effective. And a great lesson for the rest of us.

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