Survival of the capable
“Interview: Andrew McAfee — Writing the book on Enterprise 2.0″ by Hugh McKellar (KMWorld.com, September 2009). The book might not be due until December (from Harvard Business School Press) but this interview should help you to warm up to Mr. McAfee’s ideas now. Here’s a free sample:
HM: So, you’re quite confident that the Enterprise 2.0 movement is a fundamental shift in the way that organizations can share knowledge and gain collective intelligence and ultimately increase the bottom line?
McAfee: I am very convinced of that. I am also convinced that not all organizations are going to share that view. Even if they do, not all of them are going to be equally capable at deploying the new technologies and the new styles of collaboration and getting people to change the way they work. However, for the ones that actually can get through that process, I think some brilliant capabilities await them.
So either you’ll have it, or you won’t. And if you don’t then don’t expect your struggle to get any easier. What’s it going to take? Read the interview.