Making over the Makeover

“Makeover: Scoot Richmond – No Free Rides” by Phaedra Hise (Fortune Small Business, November 2009). As you’ve followed this blog you’ve probably come to realize that FSB’s Makeover feature is very often an engaging read. The review of this Richmond, Virginia’s scooter business is worth a go. For what it’s worth, here are the AU […]

Just change? Or change for the better?

“Work for Change” by Alexander Stein (Fortune Small Business, November 2009). It’s always interesting how the title of  an article sometimes changes from the print version to the web version. In this case, the web version is actually, “Break bad habits, make more money.” Look out Spiderman, here comes SEOman. I digress. Change and innovation […]

There is such a thing as too clean

“Retail Democracy (Even bad reviews boost sales)” by Jennifer Alsever (Fortune Small Business Magazine, 28 September 2009). First, please pardon the delay in sharing this with you but FSB is one of those publications that does not post their articles on their web site when they street their print version. Yes, print still has its […]

Ask a realtor, staging matters (and other late night thoughts) – Part 2

“Fortune Small Business Small Business Makeover: Cloz – Dress for Success” by Patricia B. Gray (Fortune Small Business, May 2009).  This post is a follow up to a post a couple weeks back. Full disclosure: It is also shameless self-promotion. The news… FSB  decided to print (on their Letters page) an edited version of the […]

Share your home movies with the world

“Make your own HD movie” by By Suranga Chandratillake (Fortune Small Business, March 2009). While doing some research for a project that might entail some video we came across this round up. FSB might not be a technology bible but this is a good place to start if you’re considering some simple video solutions. At […]

Google 101

“Google Wants You” by Chris Morrison (Fortune Small Businss, May 2009). As overviews of Google’s advertising options go,  this is a pretty good one. There are three majors gaps that deserve to be mentioned: 1) The estimated click fraud rate of Ad Sense / Ad Words ads is anywhere from 15% – 20%. That’s a […]

Ask a realtor, staging matters (and other late night thoughts)

“Fortune Small Business Small Business Makeover: Cloz – Dress for Success” by Patricia B. Gray (Fortune Small Business, May 2009). Below are a few more opportunities that were shared with FBS. Dear FSB, With regards to Mr. Michael Cohen and his firm Cloz, I have a few ideas I’d like to share before I shut […]

Someone somewhere is always looking to make a buck

Got an idea? Looking to grow your biz? Need some money to make it happen? You’re going to want to breeze through these: “Likes Taking Risks, Profitable Returns” by Dan Fost (NY Times, Wed 1 Oct 2008). “Easy Money” on Sir Richard Branson’s new Virgin Money (www.VirginMoneyUS.com) by Jessica Harris (FSB – Fortune Small Business, […]

Scott Holt asks, “How can I sell better?”

This entry references a Q&A in the July / August 2008 issue of Fortune Small Business (www.FSB.com). Unfortunately, for some reason the article isn’t available online. The gist of the question is, Mr. Holt owns a custom sewing shop (Sewing Solutions in Spring Lake, Mich) and feels he must learn to sell in order to […]